The Rockwater

project scope:
+brand identity
+website design
+website development

Anita and her family built the Rockwater barn on their property in 2021 with a desire to share their love of their land with others. They hired Hone to take the venue online and build a digital home that could connect with their ideal clients, selling their packages and informing interested parties. Their goal was to target couples who were looking for an intimate ceremony with a mountain view, and aimed to target those in surrounding big cities. 

Our goal for the visual identity system was to create a sense of elegance to balance the rustic feel of the barn. We selected classic fonts to evoke a sense of timelessness, and paired with a handwritten script as a nod to the creativity and personalization that comes with designing and planning a wedding. Using cool blues and classic white tones, we used color to soothe the couples worries and stressors that might come up throughout the wedding planning process.

BRAND EXPRESSION CONCEPT GOAL:

What a treasure Brannan, owner of Hone Creative Studio, has been for our wedding venue! She thoughtfully developed our website and our brand while offering suggestions to enhance and simplify the client's process for engaging with us through the website. I really appreciate her follow-up assistance when I need an update or refresh. Hiring her was the best investment for promoting our business, hands down!

- anita guss, the rockwater