Sixth & Steel Interiors
DESIGN STYLE: refined, elevated & modern
PROJECT type: design day
project scope:
+VISUAL identity
+BRAND PATTERNS
+DESIGN DAY
Katharine had been in business for several years, building positive brand awareness and recognition in her market. Her business and network were growing, and she was ready to up-level the visual expression potential clients and colleagues were experiencing. We utilized a Design Day to get her brand identity designed and delivered.
project objective:
Our goal for the visual identity system for Sixth & Steel was one that felt refined and high end, with a mix of colors to showcase Katharine's unique design style. Her primary objective for her clients is to help them create spaces that feel like a reflection of them, which oftentimes blends unique colors, patterns and textures in a distinct way. Her visual identity should embody the end result of her work: both in visuals and the emotions they evoke!
BRAND EXPRESSION CONCEPT GOAL:
Sixth & Steel, also known as S&S, offers a high-end client experience and a distinct design style, calling for a colorful and elegant brand mark. Combining the letters and ampersand in her business name, we created a unique ampersand-inspired brand mark that contains both an S and a 6.
DESIGN NOTES
